Allow Invites to Reach their Destination
Many invites never reach their intended destinations because they are
trapped by Spam filters. A technique called “spoofing” is the main catalyst
of this occurrence. Spoofing is when someone else’s email server is sending
email on your address’s behalf. Essentially, they are pretending to be on
your mail serve. This is the first indication of Spam mail and many servers
will place it in their Spam traps.
Zarca’s Trusted Email Relay
Zarca has implemented a feature to combat spoofing. Trusted Email Relay
allows your invite to successfully reach recipients’ email inboxes without
being trapped as Spam. This feature is another way Zarca supports increased
response rates and is indispensable when delivering bulk invites.