Data Validation Tools in Online Surveys
With the Zarca platform, you are guaranteed “best of breed” data
validation, because computers will validate responses to make sure they are
correct within the context of the question in your online surveys.
Manual entry of response data is prone to error and optimal data quality is
a vital for the success of any survey campaign. To make sure your survey
questions are yielding the best quality data, our platform comes with
several data validation techniques.
For example, if you are asking participants their age, the system will
validate their answers in the context of the question. So if someone enters
35 but accidentally adds a 0, the system recognizes that 350 is not within
the range of acceptable answers and thereby keeps the results in online
surveys from being skewed.
